As the Internet continues to evolve, so does its users. The average person spends 1–2 hours online daily, with 1/3 of that time spent on a mobile device. This means that your website needs to be responsive in order to cater to their needs. You can’t afford not to have a mobile friendly website, especially if you run an e-commerce business. Here are three reasons why responsive web design is so important for e-commerce websites.
1. Important for SEO With the explosion of mobile devices, responsive web design is a must. When a website is able to respond to the device being used to access it, it's easier for the site's content to be indexed by search engines. Furthermore, the website is more usable for both users and search engines, and is therefore more user- friendly for both visitors and search engines. Responsive web design markup affects how search engines execute JavaScript, CSS, and other types of code on the webpage. This means that if you haven’t implemented responsive web design in your website, visitors are likely to see content that was intended to be on Read more here about how search engines render different types of page content, the difference between single-page and multi-page websites, and best practices for responsive web design. The mobile web has gained significant market share. Last year, 1/3 of all Internet traffic was mobile. And while this percentage may be on the rise, the heavy growth of mobile is interesting in and of itself — it shows that the mobile web is growing at a quicker pace than the overall web. This growth is driving a huge amount of traffic. Websites that have a mobile version of their pages are spending 15% more on average than those that don’t. With such an important segment of a user's search engine queries relating to mobile web searches, how do you ensure your mobile has got a strong enough presence to meet the needs of mobile users? With a dedicated mobile version, you can provide an excellent mobile user experience to convert mobile visitors into significant revenue. Plus, when you think about how much revenue you can net when you turn a visitor into a customer, the benefit is even more drastic. There is more to consider than just a mobile web. 2. Improves User Experience When designing websites, I often think about the user experience. Will this website be easy to navigate? Is the information I’m looking for on this page? I’m sure you’ve had similar experiences on websites where you’ve had to scroll down and down and down until you finally find the information you’re looking for. If the information is difficult to find, it also means that consumers will leave your site and look for alternatives. If the website is too slow to load, this could cost you sales. If you’re a blog owner, then the days when a content piece took an hour to load were truly a thing of the past. flash, AJAX, etc all make loading pages a piece of cake. In our quest to streamline our websites, it’s easy to slap a responsive design onto something and call it a day, but should a website that’s hard to navigate really be “minimal” in the first place? Responsive Design Tools There’s a number of responsive web design tools that exist which will help you with your responsive web design. Zip Everything does a pretty decent job, and allows you to verify that the website is responsive without having to go through a landing page had to send the user somewhere. You should be able to see the URL change depending on the device you’re using (desktop on a PC, tablet on a mobile phone, etc.). Visual Website Optimizer allows you to validate your responsive web design by specifying it as responsive, saving you a lot of time. It will also test different screen sizes (such as iPad), which is a handy addition for designers. AMP/W3C HTML validator and res validator allow you to test on the backend whether portions of your web pages are mobile friendly. However, it's not ideal as you have to manually check if your site is mobile friendly (and a lot of e-commerce websites forget about this). 3. Increases Conversions Responsive Web Design (RWD) is the practice of designing a website to respond to the user’s behavior and screen size, with the goal of creating an optimal viewing experience and an easy-to-use interface. The advantages of RWD are numerous. Most notably, it’s what allows web designers to design more e-commerce-friendly websites. It’s also a great tool to identify and implement SEO best practices in creating high-quality, search engine-friendly websites. responsive web design is all about responsive design Responsive web design focuses on web developers using CSS when designing a website. Think of responsive web design as a way to load a website’s pages more efficiently. You want to design your website so that users start seeing the page that the search engines suggest and, after a few seconds, the page that you really want them to see. The most basic version of responsive web design involves having items on the page (similar to how you would design an accordion) that responds to the appropriate screen size. There are other more advanced versions of responsive web design — for instance, you might have a responsive Flickr design or a responsive Google map. If you’re building a website that doesn’t involve a lot of interactivity or lots of complex user flow, I’d recommend leaning more towards an all HTML, CSS and JavaScript approach. Some common challenges with responsive web design Thanks to the growth in mobile usage and slow response time by many major search engines, the necessity to maintain a responsive website has increased. Defined as a website that responds to a specified range of device sizes and screen resolutions, the basic form of responsive web design may not work if the Internet you use is set up in a non-standard way. Some websites are set up in a way where they aren’t responsive. You might be working with a stock WordPress theme that doesn’t respond to devices other than a phone. Conclusion: If you want to continue growing your e-commerce business, it’s important to have a responsive website that can be viewed on any device. In order to be successful, you need to keep up with the changing technology and trends. One of the most recent trends in e-commerce is responsive websites, which means your website is compatible with any device. Just want to see what trends and devices are currently used? Check out the devices leading the way on the Responsive web design is quickly becoming the standard for all online retailers. Responsive web design is ideal for businesses that need to specify retailer specific website requirements when building a website. Usually when a website is responsive, the content should adapt to screen sizes, colors, and cropping. Included in the Responsive Web Design category is a variety of different responsive website options. Responsive website design Smooth lock (et al), Slideshare.com, and Flickr are just some of the examples of responsive websites on the market. You can choose between responsive (like Weebly) or static HTML websites. Responsive websites are compatible with the majority of mobile phones, while static websites are not. And for the most popular size, Safari? That’s right, there are even iPhone responsive sites. When building websites for mobile the main concern should be screen size, related compatibility with specific mobile networks, and last but not least: get big enough to show all the core content In this section, we will not only talk about responsive web design itself but about various practical issues that responsive websites have and how to fix them, so you will be able to understand how to design a true responsive website. Responsive website issues SEO concerns for responsive website When a website has to be responsive, SEO considerations are a must. The main problem is that, when your website already exists and you have already optimized it, it becomes very complicated to change a single page. Besides the imagined traffic problems, when your website is changing because of a responsive web design it is getting harder to obtain corresponding rankings. Dynamic Sales Solutions is the best SEO Agency in Gloucester.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
October 2021
Categories |